Mr. Richard Liu Qiangdong was born in Jiangsu province 14th February 1974 in China. He is the Chief executive officer and founder of JD.com. It is one of the leading e-commerce platforms in China estimated to be worth 57.6 billion dollars. After completing his primary and secondary education, he joined the People’s University of China to pursue a degree in Sociology. Richard Liu, later on, starting teaching himself programming skills through freelancing. This endeavor leads him to start JD.com e-commerce site.
Richard Liu started out with a retail shop in Beijing. Liu sold magneto-optical goods. Even though there were competitors in the market, his main aim of starting this business was to be unique in the sense that he sold authorized products because most businesses sold counterfeit products. This quality eventually helped him achieve consumer’s loyalty. For the next five years, he enjoyed the triumph and expansion of his business.
The Business took a turn in 2003 when there was an outbreak of SARS IN China. It affected the retail businesses a lot all over the country because people had to remain indoors. This forced Richard Liu to venture into e-commerce in 2004 so as to sustain his business. He closed all of his retail stores by 2005 so as to solely focus on the e-commerce platform. View More Information Here.
Mr. Richard Liu first named his e-commerce company 360 Buy Jingdong before renaming it JD .com. At first, he continued selling his magneto-optical merchandise but then, he ventured into Fashionable and luxurious commodities which were not available in China. Richard Liu Qiangdong made this possible by having partnerships with big companies all over the world including Google and Walmart.
JD .com has grown to satisfy every customer either a beginner online shopper or a frequent and impulsive online shopper. Richard Liu Qiangdong has seen fit to even curb the shipping problem to rural places by use of technology. Now, JD.com uses drone technology to ship products either the day of order delivery or the next.
In 2014, JD.com decided to go public by trading on NASDAQ. With Mr. Richard Liu’s impressive personality, he still involves himself in daily activities and each and every point of the company’s decision making.